New year, new Star Wars disaster unfolding at Disney. They just can’t, or won’t, catch a break it seems. With the sequel trilogy driving away fans in their droves, and the anthology series of movies collapsing around their ears while billions in box office revenue were left on the table, they hoped the Disney parks would sprinkle their magic on the Star Wars galaxy.
Not so. Word quickly spread that the Star Wars: Galaxies Edge, as opened, was nothing more than a giant Star Wars retail park with one ride unable to handle the numbers, and sky-high prices for everything. It was themed after the unloved sequels in another seemingly overt snub to fans. See what our intrepid reporter had to say from the scene.
Audiences started to stay away even before COVID struck.
When it did finally open a spectacular second ride, Rise Of The Resistance, that ride was so unreliable that even when it isn’t swamped by unmanageable wait times, it may not be working at all. Expectations have been well and truly managed downwards.
But like an abused spouse, returning to their violent partner, fans were still looking forward to the opening of the fully immersive hotel experience – Star Wars Galactic Starcruiser.
The two-night experience for fans and their families would feature life aboard a gigantic starship on a trip to Black Spire Outpost on Batuu – the theme park – and promised much.
Despite the sky-high prices (a Disney feature, not a bug!) the dates for the first few months were booked out. You can see some pricing information right here. March 2022 opening was booked solid. So far, so good for Disney, right? Wrong! Things have started going wrong as only they can for Disney Star Wars. The stench of failure is never far away from this property at the Mouse House.
The bookings have not stuck. People are canceling in their droves. Not only that, but people are taking to the internet to share why. Threads are popping up on Reddit and other social media websites, and these are now being reported on by several online outlets.
The reason? The full itineraries are being published and people are not able to map value to price. The disparity in what is expected and what is delivered is huge. Jessica Rawden, Disney superfan and online commentator, has started collecting these together. One example from Reddit:
The promotional information was considered lacking by fans when it was released. Disney has now taken down the initial video looking at the Star Wars Galactic Starcruiser.
Uh-oh Disney. It’s happening again, isn’t it?