Disney’s Jungle Cruise was full steam ahead at the box office and took $13.4 million on Friday, ahead of expectations. By the time the weekend had shaken out, the Dwayne Johnson and Emily Blunt-led action fantasy had been tracking to open in the $25-30 million range domestically, but ended up with $34.2 million.
The movie also received an A- CinemaScore from audiences. As with Black Widow, Disney has also released the Disney+ figures as it was available for Premier Access rental on the streamer. It earned $30 million through that channel. A $91.8 million start. So far, so good, right?
Well, not so fast. The movie has cost at least $200 million to make before marketing and promotion. With second-week drop-offs being HUGE in the current COVID world it is likely to struggle to reach profit. With an estimated combined production and promotional cost of $362 million, the film needs to gross around $500 million worldwide in order to break even.
Dwayne Johnson publically endorsed the mixed-mode of release, stating it’s important to give customers choice, so there is no chance of Black Widow style lawsuit here. However, as he is also a producer, in for the points, this isn’t likely to be a big earner for him outside his fee.
Black Adam is next cab off the rank for Dwayne Johnson and a reboot of The Haunted Mansion looks next up for Disney’s ride-based movies, following Pirates Of The Caribbean and the earlier Eddie Murphy Haunted Mansion movie.
This version of the movie is vastly different from what was originally planned. The original version, announced in September 2004, was to be developed for Mandeville Films with a script by Josh Goldstein & John Norville.
The film was loosely inspired by the theme park attraction and was set in the 20th century rather than the period piece we eventually got. Tom Hanks and Tim Allen, who had previously worked together in the Toy Story franchise, were to star and the script was to be written by Roger S. H. Schulman.
Eventually, that plan changed until this version emerged.