The E3 convention is billed as the worlds most important gaming conference and show. It is now another victim of the Coronavirus pandemic that has seen public events cancelled and movies moved out of release slots as cinemas across the world close to prevent the spread.

Publisher Devolver Digital broke first, sending a tweet suggesting people start to cancel hotel bookings.  Bloomberg then published a story highlighting the rumor that the show was about to be canned for this year.

Then, straight afterwards, official news came:

“After careful consultation with our member companies regarding the health and safety of everyone in our industry – our fans, our employees, our exhibitors and our longtime E3 partners – we have made the difficult decision to cancel E3 2020, scheduled for June 9-11 in Los Angeles.”

The Game Developers Conference, Google I/O 2020, Facebook’s F8, Nvidia’s GPU Technology Conference and SXSW are all on the cancelled list.

If the infection curve does not start to flatten significantly in the next few weeks then some of summers events could also be in line for cancellation and delay.  This could also include global events like the Euro 2020 football championships or the Tokyo Summer Olympics.

E3 is the usual venue of choice for major new game launches and hardware announcements.  This year was a marquee year for the industry as a slew of major games are in development for a 2020 launch, plus new consoles are expected in time for Christmas from the major players.  All of these launch plans are now in a state of flux.

Look to technology to solve the issue and potentially expect online and virtual launch events.

In fact, now might be a good time to find a decent video conferencing / virtual workspace and teams start-up and put some money into the venture!

(This in no way constitutes investment advice, Stark is not a qualified investment advisor and is as bad with money as the rest of us.  Do not take financial advice from a man who pays Uber Eats to deliver McDonalds and would rather pay for Disney+ than reduce his mortgage. – LMO Management).